Beyonce HM
Beyonce’s diva status has long been confirmed and according to Page Six, the Bootylicious star has been making demands of H&M about her recent swimwear campaign. Allegedly the singer was furious when a round of the images came back retouched with her curves toned down. She and her team would not approve the retouched images and ordered to have the unretouched images used.

An H&M rep told Page Six:

“Beyoncé was our only choice for this campaign and we were delighted when she said yes. Our goal has always been to portray Beyoncé as the strong and beautiful woman she is. It has been a wonderful working process and a close cooperation. Both parties are happy with the final images.”

What do you think of the final images? 


  • Me27

    I think Bey is a beautiful woman and I am glad she embraces her curves and asked they not diminish them through airbrushing. I didn’t like that the “insider” quoted in the Page Six article who referred to her as a diva simply because she asked that H&M add her curves back to the photos. People throw the word Diva around too loosely. This particular incident does not maker her a diva. If I were in the same position, I’d ask the same…I love my curves. Photo editors need to remember that not everyone wants to be supermodel skinny.